ScaleUpExec
Trusted by 25+ founders

Fractional COO services for founders who are
done being the bottleneck.

You didn't start this company to spend every day firefighting operations. Our world-class fractional COOs embed directly in your business — taking ownership, doing the real work, and delivering measurable results in weeks, not quarters.

0% client churn · 25+ businesses scaled · results typically begin in week one

Operations Pulse
Illustrative
+40%
Revenue
0%
Churn
Wk 1
Results
Revenue88%
Margins72%
Team & accountability64%
Systems & process91%
This week's COO move
Docked Living — renegotiate 3 below-market contracts to turn cash flow positive by Friday.

Trusted by founders and teams at

Docked LivingSkylatus Property CapitalTower Communications ExpertCreate Good FoodsCybisKIPP MN Public SchoolsDocked LivingSkylatus Property CapitalTower Communications ExpertCreate Good FoodsCybisKIPP MN Public Schools
Proven outcomes

Real businesses. Real numbers. Real outcomes.

What 25+ fractional-COO engagements look like in practice — not theory, not a slide deck.

0+

Businesses scaled across industries

0%

Client churn — ever

Zero departures

30–40%

Average revenue growth in months

Week 1

When results begin

You've tried advisors. They gave you a deck and disappeared.

A consultant learns your business, charges a retainer, hands over recommendations — then they're gone. Months later, nothing has changed, because no one stayed to do the work.

The ScaleUpExec difference

We don't advise from the sidelines. We join your team. Our fractional COOs don't deliver reports — they take direct reports, attend your meetings, manage your people, and execute alongside you every day. They're on your org chart, not your vendor list. The difference is simple: we own the outcomes, not just the advice.

Why founders switch to us

We don't advise from the sidelines. We join your team.

Three reasons an embedded operator beats another advisor — chosen and tailored to your stage, industry, and goals.

Embedded

Embedded, Not Visiting

Your fractional COO integrates into your team from day one. Full-time accountability, fractional cost. They own their outcomes the way an employee does.

  • On your org chart, not your vendor list
  • Attends your meetings, manages your people
  • Owns the result, not just the recommendation
How it works

Operators

Operators, Not Advisors

Every COO on our team has built companies, managed P&Ls, and led teams. They know how to actually do the work — not just explain it.

  • Built businesses to 8- & 9-figure exits
  • Led sales, finance, HR, tech & operations
  • Entrepreneurs with their own money on the line
The talent bar

Speed

Results in Weeks, Not Quarters

Our COOs have solved your exact problem before, at dozens of companies. They move faster because they've already seen the pattern.

  • Prioritized action plan within 30 days
  • Measurable movement before day 60
  • Results typically begin in week one
See the 30-60-90
The firm advantage

Hire one COO. Get the collective intelligence of twelve.

Hire fractional COO talent anywhere else and you get one person's experience. Hire ScaleUpExec and you get one dedicated operator — backed by a team of 12–14 top COOs, 25+ active engagements, and hundreds of playbooks. Every week the team shares what's working across their clients, so your COO brings that pattern recognition to your business. The unfair advantage of a firm, at the focus of an individual.

12–14

Elite operators collaborating on your business

25+

Active cross-industry engagements

100s

Hard-won playbooks, shared across the team

Our methodology

A clear process and path from day one

A proven 30-60-90 methodology, built from dozens of engagements — so you know exactly what to expect from week one.

1 Days 1–30

The deep-dive audit

We examine your revenue, margins, team, systems, processes, and culture — and hand you a clear gap analysis and a prioritized action plan. Not a generic textbook framework.

2 Days 30–60

Drive high-impact fixes

We move fast on the priorities with the biggest upside. Changes happen quickly enough that you'll see measurable movement before your first 60 days are up.

3 Days 60–90

Measure, refine, expand

We track results, optimize what's working, and expand the impact across new areas. By day 90, your business runs differently — and better.

Some engagements move even faster. When the priorities are clear on day one, we compress the audit and start executing immediately. Either way, results begin in week one.

AI services & techOps

Strategy becomes systems, automatically.

Most fractional COO firms stop at strategy. We don't. Our in-house AI & techOps developers — with MBAs — turn your COO's operational priorities into automated systems, custom AI workflows, and tech-stack upgrades. No separate vendor. No additional contract. Available as-needed, at accessible rates.

Put AI to work in your ops
40%

pipeline growth with automated outreach for a commercial real-estate firm

$10K+

recovered collections within the first month for a medical practice

30%

admin workload cut through automated scheduling and billing

Case studies

What 25+ engagements look like in practice

Before and after — the constraint we found, and the outcome an embedded operator delivered.

Real Estate

Docked Living

+40%
revenue in 4 months

The challenge

Cash-flow negative. Founders burned out. Manual processes. Below-market contracts.

The result

Cash-flow positive in 4 months. Burnout resolved. Contracts renegotiated.

Telecom Construction

Tower Communications Expert

+66%
gross-margin improvement

The challenge

Three straight quarters of losses. No data visibility. Crews underutilized.

The result

Turned around to profitable growth and a secured exit within 18 months.

Capital Brokerage

Skylatus Property Capital

+25%
revenue growth

The challenge

50%+ of revenue from two clients. Founder doing everything. No scalable team.

The result

Revenue diversified. Founder stepped back. Scalable remote team in place.

Healthcare

Minnesota Psychology Practice

30%
profit drop avoided

The challenge

Worker-classification risk. Accounting errors. No budgeting process.

The result

Governance restructured. Owner back on payroll. Profit protected.

Ashish Gupta, Founder & CEO of ScaleUpExec
Founder

Ashish Gupta

Founder & CEO · ScaleUpExec

20+ years operating inside founder-led businesses, $2M to $50M. Operator first — I've run the seat I'm advising on. I personally interview every candidate. Of hundreds reviewed, only 12 have made the team. The vetting is unusually rigorous, because the wrong person is worse than no one.

"We're not looking at decent. We're looking at the top 3%."
  • You book time with me directly — no SDR, no qualifier call, no funnel
  • Every operator has built businesses to 8- and 9-figure exits
  • A straight answer in 30 minutes — if we're not the fit, I'll tell you the best path forward
In their words

What founders say

The impact of ScaleUpExec on my organization has been nothing short of extraordinary. There's a clear demarcation between the 'before' and 'after' stages of their involvement — and we saw the impact within months, including our monthly revenues growing 40%.
Santi Estrada
CEO
Docked Living
ScaleUpExec gave us access to executive-level talent that had previously been out of reach for TCE. That caliber of expertise made the difference — we went from losses to profitable growth to a successful exit in under 18 months.
Laura Kaleinikovas
Founder
Tower Communications Expert
Working with ScaleUpExec has been transformative. In just a few months they helped us diversify revenue, grow by 25%, and build a culture of accountability that's let me step back from daily operations to spend more time with clients.
Randy Efron
CEO
Skylatus Property Capital
Zero-risk engagements

We don't lock you in. We don't have to.

25+ engagements. Zero client departures. Every fractional COO engagement has continued because the ROI is undeniable. If your COO ever isn't the perfect fit, Ashish personally manages the full transition — you never have to recruit for this role again.

  • Rolling 3-month engagements
  • 2-week easy-out at the start
  • No equity, no benefits, no lock-in
  • Seamless transitions — Ashish handles them personally

Book your free 30-minute strategy call

Ready to get out of the bottleneck? 30 minutes with Ashish, our founder. No pitch — you'll leave with actionable insights regardless of what you decide.

  • No obligation
  • 30 minutes with our founder
  • Leave with actionable insights
  • Works for businesses at any stage